Recently, I sat down and reviewed dozens of conference notes, looking for the subjects and presentations that have made huge impacts in my career. I came across some great tidbits of information in that search, and wanted to share four of them here.
Recently, I sat down and reviewed dozens of conference notes, looking for the subjects and presentations that have made huge impacts in my career. I came across some great tidbits of information in that search, and wanted to share four of them here.
One powerful tool during your book's release week (or at any point in a book's life cycle) is Amazon's AMS paid ads.
There are two types: Sponsored Products and Product Display Ads.
What do you do when you’re in the midst of writing a novel and you get a new (and better!) idea? Or what if you’re halfway through your book, and you’re slowly discovering… it stinks?
For a long time, I've been watching KDP's Print platform, assuming that Amazon would eventually nix the Createspace model (which works so well!) and put all of their print-on-demand paperbacks into the KDP (Kindle Direct Publishing) model.
It's finally happened.
Book pirates. They don't ride on ships, there's no bodice-ripping or treasure chests, but their nickname still fits because they are going to steal your ebook. It's a guarantee. They are going to steal it, and post it online for others to download for free.
So, when that happens, what should you do?
I spent $2400 on Google Ads for my June release - and you won't believe the results.....
I've got my Mega Millions ticket in hand, fingers and toes crossed, and am firmly convinced my lucky six numbers will hit it big and deliver me a $375M payday. As soon as I deposit my lotto check, I’ll be vomiting cash at my novels in glorious fashion.
Here's what I'd do if money was no object:
Instagram is quickly becoming my favorite social media platform. It's drama-free, visually inspiring, and allows me to see a more personal side. But it does have its limitation, and here is a 30-minute solution that can help convert your Instagram posts into sales!
If you've missed me screaming at the top of my lungs about how important your newsletter is, let me shout it at you one more time: IT'S HUGE! But... it's sometimes hard to convince readers to share their coveted email address. So... what then?
You need to put your best foot forward with every post, EVERY TIME. Each social media post is an advertisement for your books, and needs to be approached in a consistent and professional way. Here are three free tools that can help amp up your social media game:
I'm starting to take a close look at the novels I write. While I often use diverse secondary characters, my main characters are painfully similar: white girls with issues. And in today's world of romance novels, that is the sad norm.
So... why haven't I written a black hero or heroine yet?
Ever wonder where to distribute your self-published audiobooks? Don't believe those stats that ebook sales are being trumped by print? Wonder if you're breaking the law with your mailing list?
I scoured the internet and found the best tidbits to share with you, check them out in this post.
Facebook Ads. The two words that haunt our author marketing nightmares and can either increase sales or drain your bank account. Few authors have mastered the art of Facebook Ads, and I wanted to bring an expert in to share some tips on this elusive, but effective, marketing tool.
The world has gone mad and "censorship" is the word that is flitting around the romance community.
Just this week, Amazon's new policy has stripped any erotica titles of exposure and hides them into impossible-to-find corners of their store.
It recently occurred to me that I am essentially clueless about the ghostwriting profession. How does it work? What do these anonymous authors earn? And does it bother them when they see their novels succeeding with someone else's name plastered in glossy letters on the front cover?
